CAITLIN MARWAHA | PERSONAL BRAND CAMPAIGN
It all began with some filming at an event where Caitlin was speaking, a few cocktails and many curious questions about fashion from me later, we started working together. Two very different peas from different pods. Ebony and ivory. Romeo and Juliet.
What started as a chance encounter evolved into one of my most creatively rewarding partnerships. Caitlin, with her deep fashion industry expertise, and myself, with endless curiosity and visual storytelling background, discovered that our contrasting perspectives created something magical.
I remember Caitlin patiently explaining fabric textures and design inspirations during our first proper campaign together, while I translated them into visual concepts, both of us learning from each other with every shot.
What makes this collaboration special is the trust. Caitlin gives me creative freedom that pushes me to experiment with unusual angles, lighting techniques and storytelling approaches I might not try elsewhere. In return, I've developed a deeper appreciation for the craftsmanship behind fashion—something I once knew little about.
We've now worked on many major campaigns together, each one pushing boundaries further than the last, as well as regular content capture sessions created for her membership.
Our partnership proves that creative magic often happens at the intersection of different worlds. Two very different peas can create an extraordinary pod.
